FRANCHISE

franchise

History

Brand Story – GUICHAI SAWAN

"If you want to sell well, never be afraid to give more"

This phrase has stayed with me since childhood. It came from my grandmother, who developed her chive dumpling recipe in a small alley near the Chinese shrine in Talat Phlu.
She loved cooking GUICHAI for everyone in the family and would also sell them in front of the shrine. Her generosity and passion for sharing good food became the inspiration behind our brand today.

More than 50 years have passed since then.
Until the COVID-19 pandemic in 2019, when this grandchild realized something important — no matter what happens in the world, food will always be something people need. During that time, it became clear that while many businesses struggled, food remained one of the few things that people still relied on every day.

Why Choose GUICHAI SAWAN Franchise?

More than 100 Branches
Creative and Versatile Menu Ideas
Easy Cost Management with Simple Menu Preparation
Break Even in as Little as 3 Days
Creative Brand Positioning
60%+ Profit Margin for Franchisees

Franchise Support from GUICHAI SAWAN ?

SOP Clip
Monthly Marketing Promotion for Your Store
1-Month Training Support
A Dedicated Franchise Success Team to Support You Throughout the Contract
Design Support for Promotional Materials
Optional Staff Recruitment Service

Franchise Process

Franchise Application and Operation Process

Secure a suitable location
Select the franchise package that best fits your location
Purchase the franchise along with initial ingredient supplies
Sign the franchise agreement
Set the store opening date (auspicious dates available)
(An Auspicious Opening Date Will Be Recommended)
Learn the SOP Guidelines
1-Day On-site Training Session
Launch full operations
Branch Performance Review Every 6 Months