Franchise Package

Product Menu

Product Price

Materials and Ordering

Delivery & Logistics

Storage Guidelines

Payback & Profit

Each franchise package includes initial stock for trial sales. Sell out and receive a full return on investment plus an immediate profit of 2,000–4,000 THB.

Profit Calculation

With monthly sales of 75,943 THB, the monthly profit amounts to 15,000 THB, which corresponds to a profit margin of 19.75%.
With monthly sales of 103,066 THB, the monthly profit amounts to 30,000 THB, which corresponds to a profit margin of 29%.
With monthly sales of 130,188 THB, the monthly profit amounts to 45,000 THB, which corresponds to a profit margin of 34.5%.

With monthly sales of 157,311 THB,

the monthly profit amounts to 60,000 THB, corresponding to a profit margin of 38%."

Franchise Acquisition
& Operation Process

Secure a suitable location
Select the franchise package that best fits your location
Purchase the franchise along with initial ingredient supplies
Sign the franchise agreement
Set the store opening date (auspicious dates available)(มีวันธงชัยให้)
Study the SOP manual
Schedule a one-day on-site training session
Launch full operations
Monthly branch inspection and performance review

Note: The overall duration is approximately 15–30 days from the start of payment and contract signing.

"Guaranteed Success"

Franchise Operator Certified
by the Department of Business Development (DBD), Ministry of Commerce.

Our Current Branches

Franchise Branches

Franchise Strategies

Franchise Strategy
4 Core Pillars

Franchise Licensing

Annual agreement (renewable year by year)
Rights to use the "Kui Chai Sawan" brand, trademarks, and the "Khumsap" identity

Franchise Fee

Initial fee: THB 5,000 (first year) Includes a certified quality sign featured on TV and 2 promotional content clips in the first month
Annual renewal fee: THB 5,000 per year (or as determined by the company) Includes an updated signage design, quality-assurance advertising materials, and 2 new promotional content clips

Location Support

Recommended location lists provided, including spaces within 7-Eleven, Lotus’s, Central, and Bangchak service stations

Contract Duration

Annual agreement (renewable year by year)

Popup store at trade fairs

Promoting the Brand on TV

VISION

Bringing Thai Kui Chai to the street food world stage as an iconic street food, fueled by creativity and heritage passed down through generations.

MISSION

2568 :

We are committed to developing products and operational standards that align with international quality benchmarks, aiming to expand our footprint from 30 to 100 branches across Thailand.

2569 – 2570 :

Creating innovative menus
that have earned nationwide recognition, with a goal to expand the franchise network from
100 to 300 branches.

2571 – 2572 :

Building a globally recognized franchise brand with 500 locations
across Thailand, and strategically expanding into sub-brands across key Asian markets.

Key Partner

Department Store Partnerships

Competitive Potential Analysis

Upstream : We work with local farmers who cultivate over 270 rai (approximately 43 hectares or 106 acres) of kui chai farmland, supplying us with 5,000–6,000 kilograms per month.

Midstream : Our production is carried out at a factory certified by the Thai FDA (Food and Drug Administration), and we partner with manufacturers capable of supporting production at a capacity of 2,000 kilograms per day.

Downstream : We have a strong internal team and operational capability, enabling us to launch over 30 company-owned branches within just 6 months, along with an additional 30 franchise branches in only 3 months.